Product Manager- Loyalty | Atlanta, GA | Papa John's

Product Manager- Loyalty

THIS IS A CORPORATE POSITION

Responsibilities

The Manager, Loyalty (Product) is accountable for building Papa John's sales and brand equity by leading key customer initiatives including CRM, customer analytics & insights, Martech strategy and the evolution of the Papa Rewards loyalty program. He/she is responsible for leading all product feature and functionality enhancements for Loyalty, CRM capabilities , and broader targeted marketing activation including oversight for the build out of marketing automation. He/she will play a critical role in the customer experience transformation initiative currently underway.

  • Lead execution of strategies to increase transactions, ticket, restaurant and Papa John's International (PJI) profit and consumer lifetime value including the use of the Papa Rewards loyalty program.
  • Understand consumer needs and internal stakeholder priorities to define business and digital product objectives
  • Drive insights via user feedback, competitive research, industry best practices and digital product analysis
  • Lead the creation, management, and prioritization of the product roadmap, features and backlog in order to drive release planning for the technology, engineering & insights teams
  • Manage the customer-centric documentation (user stories/features/requirements) for the digital roadmap and product backlog
  • Provide subject matter expertise & oversee the execution including channel specific regulations and industry best practices driving towards a best-in-class experience
  • Coordinate with all cross-functional support groups including c reative s ervices/ b rand, m edia, l egal, d eal m a na gement , m arketing a nalysis and supporting CX/Tech teams.
  • Administration: Monitor budgets and avoid overruns; t rack m ilestone calendar & escalations ; provide d aily & weekly reports ; full production campaign launch; identify and resolve blockers in day-to-day activation; hold regular stand-ups to maintain progress, detailed briefs & execution requests


Qualifications

  • Analytical Skills : effectively uses data to generate insights for operations excellence
  • Planning & Prioritization : highest impact, highest value
  • Financial & Business Acumen
  • Communicates Effectively and Candidly
  • Problem Solving; ability to use rigorous logic to solve problems with innovative effective solutions
  • Process I mprovement : Strive to continually improve
  • Ability to b uild and leverage talent
  • Ability to present, communicate and influence successfully at all levels in the organizaton
  • Bachelor's degree required; MBA preferred.
  • 3-5 years' e xperience selecting and managing outside marketing agencies, consultants and vendors.
  • QSR/Pizza or multi-unit franchise retail experience
  • Product Management experience preferred
  • Ability to travel 25%
  • Proven experience leading customer strategy, ideally to include experience managing Loyalty/Rewards and/or consumer CRM Programs


Overview

Exciting things are happening at Papa John's corporate restaurants. Work where the best ingredient is YOU!

Great things are happening at Papa John's! If you are looking for a fulfilling career with an international company, flavored with challenging work, mixed with professional development opportunities, a competitive salary and a collaborative team environment, then look no further! Papa John's seeks people who share our philosophy for success, are looking for quality business practices and meaningful work. All these combine to produce not only the best pizza, but also the best team members!

Papa John's has over 5,000 locations in 44 countries and territories around the world. We offer a competitive benefits and compensation package. Driven to be the best. Better Ingredients. Better People. ®